1. Soybeans, Corn Slightly Lower on Last Trading Day Before Christmas
Soybeans and corn were slightly lower in overnight trading on the last trading day before the Christmas break as more rain is forecast in South American growing areas.
About 2 inches of rain are expected in parts of the Argentina growing states of Cordoba and Buenos Aires, aiding soybeans and corn in the same areas where rain fell last week, Commodity Weather Group said in a report.
Showers are expected to shift tonight, improving conditions for the 30% of soybeans and corn that are still dry in the country, CWG said.
Brazil crops also will get rain as showers continue in the center-west and center-south growing regions, the forecaster said. There is still a chance that dryness will build in Bahia, which includes about 10% to 15% of Brazil’s corn and soybeans.
Soybean futures for January delivery fell ½ cent to $9.94 a bushel on the Chicago Board of Trade. Soymeal declined 70 cents to $312.60 a short ton, and soy oil rose 0.20 cent to 35.29 cents a pound.
Corn futures for March delivery fell a penny to $3.46 ¼ a bushel in Chicago.
Wheat futures for March delivery was unchanged at $3.97 a bushel overnight. Kansas City wheat was down ½ cent to $4.07 ½ a bushel
.2. Corn, Bean Sales Down Week-to-Week, Still Relatively Strong as Wheat Falls
Corn and soybean sales were down from the prior week but were still relatively strong in the seven days through Dec. 15, according to data from the Department of Agriculture.
Corn sales totaled 1.25 million metric tons last week, down 18% from the prior week and 8% from the previous four-week average, the USDA said, but anything above a million tons is still pretty strong.
Japan was the biggest buyer, purchasing 535,800 metric tons, followed by Mexico, which took 372,200 tons. South Korea bought 125,000 tons, Chile took 89,000 tons and Saudi Arabia purchased 74,800 tons, the government said. Unknown buyers canceled a purchase of 176,400 tons and Egypt canceled a buy of 33,100 tons.
Soybean sales totaled 1.81 million tons, down 10% from the prior week but up 9% from the four-week average, according to the USDA.
China, as is normal, was the big buyer at 1.25 million tons, followed by Thailand’s 85,300 tons. Japan was next on the list at 66,600 tons, Taiwan bought 66,400 tons and France took 66,000 tons, according to the USDA.
Wheat sales came in at 297,800 tons, down 44% from the prior week and 47% from the four-week average. Nigeria was the big buyer at 101,700 tons, Mozambique and Indonesia both bought 42,000 tons, Japan purchased 41,700 tons and Mexico took 31,300 tons
.3. Central, Northern Plains in For White Christmas, NWS Says
People in parts of the central Midwest and northern Plains who’ve been dreaming of a white Christmas may get their wish.
A winter weather advisory has been issued for much of the Midwest this morning as snow and wind are expected in parts of Nebraska, Iowa and Wisconsin, according to the National Weather Service. As much as 6 inches of snow are expected in the region along with 25-mile-an-hour winds that will reduce visibility and make travel dangerous, the NWS said.
Meanwhile, the northern Plains continues to get blasted by a winter storm.
Pretty much all of North Dakota is in a blizzard for the weekend as another foot of snow may fall in the state, according to the forecaster. “Very strong winds” will make travel extremely dangerous on Sunday and Monday, the report said.
Get involved in the discussion in Marketing Talk. BY TONY DREIBUS.
Her product knowledge and friendly demeanor garner Henry Meat Company new fans each week, but the farmers market is only one of the tools in her toolbox. With a doctorate in educational technology and a day job as professor of education for Missouri Baptist University, Amber uses a website, social media, and good old word of mouth to educate the public and to sell to a hungry local market.
“We keep it local, both selling and buying inputs,” says Amber. The message resonates with her customers.
“Come out E (the Southern way of saying they live on State Highway E), and you’ll see the calves in the pasture from the road. Stop in and we’ll show you around. While you’re there, you can pick up some steak, pork loin, or lamb chops from the on-farm store. We’d love to have ya,” she says.
Henry Family Farms is 200 acres near DeSoto, an hour south of St. Louis. Amber, her husband, Jamie, and their sons, Logan and Dylan, raise cattle, hogs, and sheep. They sell at local farmers markets, at their on-farm store, and off-the-hoof by the quarter, half, or whole animal.
Around 70 medium-frame Angus calves each year are bred and raised on native pasture and finished on local barley and corn supplemented by brewers grain, a by-product from nearby Anheuser-Busch.
“We’ve found the 1,100-pound carcass is more economical to produce than the 1,300-pound carcass,” explains Jamie. “It costs less per pound and still marbles great.” The warm southern climate allows for year-round breeding, so calves can be harvested monthly.
Meat is processed by a local butcher, who offers advice about which calves produced the best meat. Those pedigrees are used in future breeding decisions.
Pasture Pork
Hog breeds vary but are selected for muscled carcasses and rapid growth. The pigs and Katahdin sheep, also a meat breed, are raised outdoors with shelters.The Henrys are looking into raising chickens for meat and eggs, but the lack of available inspected chicken processing facilities is a problem, says Amber.
The operation is a family affair, with each family member working his and her strengths. Jamie was raised on the farm and left a job as a heavy equipment mechanic to take on the animal husbandry full time. The duties not only feed his love of the animals and the fresh-air outdoors, but also allow him to use his mechanical skills.
He has designed an all-season, constant-temperature circulating watering system for the hogs, and a retractable roof over a storage shed to accommodate the brewers by-product high-moisture content, yet protect it from the Midwestern weather.
The boys feed hogs, round up calves, and are quickly becoming Jack-of-all-trade farmhands.
“I don’t think they realize they’re working,” says their grandfather, Doug Henry. “They’re just having fun.”
Regulations
In addition to her marketing expertise, Amber uses her position as the chair of the county Extension council to navigate the regulatory environment. In the past year, she was able to work collaboratively with the local Extension, health department, and county officials to draft new regulations.“We understand the need for regulation,” she says. “As direct marketers, we don’t want to do something or see another farmer inadvertently do something wrong that may make community members ill.”
Through an effort that brought all parties to the table, Henry Meat Company is now able to sell directly from the on-farm store. All meat products, whether sold via the store or at farmers markets, must be packaged and frozen at the processor under inspector supervision and must remain frozen through sale. State inspectors also inspect the live animal and carcass prior to cutting and packaging.
Telling The Story
A good product and open doors only go so far. Getting Henry Family Farms meat onto customers’ plates takes marketing. Amber knows her cuts of meat, and she readily offers recommendations to customers. She also makes a point of referring them to Pinterest, where she has recipe boards for everything from the best way to cook brats (Henry Meat Company offers five different flavors) to slow-cooker lamb.“Pinterest, as well as the farmers markets (a venue she admits is not a huge money-maker), is about getting people to try something new,” says Amber. “I can suggest a different cut, or get them to try a new recipe. Then next time, they’ll buy another product and try something new again. Eventually, they may come to buying the animal by the side or quarter.”
It’s a simple sales hook. Give them a taste, and they’ll come back for more. Off-the-hoof prices are based on current market rates, as Amber is quick to explain to farmers market customers. A quarter beef runs around $650 to $775; half a hog costs between $275 to $310.
“We’re always taking names,” Amber says. “Then, when we harvest, we call to see if they’re ready. Some will want to wait till the next time. That’s OK. We’re ready when they are.”
Amber uses her website to further outline buying options and anticipated harvest dates, as well as give production details and tasty recommendations. The website address is printed on all marketing materials, including raffle tickets for various local charities.
She enthusiastically encourages market customers to come to the on-farm store, an invitation that serves dual purpose. A trip to the farm comes with a tour, a chance to see the animals in their environment, and a place to ask questions.
Social Media
Amber also invites customers to the farm via her Facebook page where 2,500+ followers join her morning cup of coffee, follow the boys working calves, or connect to the local Weight Watcher’s group’s use of Henry Meat Company meats and recipes.The Facebook venue also allows her to alert customers to nearing harvests or the next Farmer’s Market stop, or to highlight seasonal specialties like mouth-watering Christmas ham.
“It’s all about education,” says Amber, who appreciates the opportunity to tell agriculture’s story as much as her own.
This story was written by Terri Queck-Matzie for the Living the Country Life section of Successful Farming.